✅ Project Goals
1. Build a clean, modern platform to showcase my photography
My images needed room to breathe, so I focused on layouts that prioritize large visuals and intuitive browsing.
2. Create a simple, user-friendly booking experience
I wanted clients to be able to book quickly without digging through cluttered pages or confusing navigation.
3. Integrate my brand personality
From typography (Nunito + Great Vibes) to color choices, I designed the site to feel warm, natural, and elegant — a mirror of my photography style.
4. Improve mobile usability
Since most visitors access the site from mobile, I ensured every page loads fast, displays cleanly, and guides users naturally toward booking.
5. Establish a professional online presence
The site serves as both a portfolio and a business tool, showing potential clients that I’m experienced, trustworthy, and detail-oriented.
✅ Project Goals
1. Create an immersive, nature-focused gallery experience
The design needed to highlight wildlife images in a bold, high-impact format while keeping navigation clean and distraction-free.
2. Demonstrate a complete photographer website flow
From homepage to gallery to purchase, the site showcases how a photographer could use beautiful visuals to guide customers naturally through their journey.
3. Integrate an e-commerce store for digital downloads
A key goal was to show how photographers can monetize their work by offering high-resolution digital files for personal use.
4. Explore Squarespace’s design flexibility
This project challenged me to create a polished layout using Squarespace’s tools, custom styling options, and built-in commerce features.
5. Maintain cohesion and professionalism across all pages
Even as a mock site, the brand needed a consistent style — natural tones, clean typography, and an editorial layout that reflects the mood of wildlife photography.
Reason for Creating the Site
I designed this mock wildlife photography website to showcase how I approach building a fully functional, visually immersive gallery and e-commerce experience. Wildlife photography requires strong storytelling and seamless presentation, so this project allowed me to demonstrate my ability to create a site that feels both artistic and practical.
It also served as a chance to explore how a photographer could sell digital downloads directly through their website in a way that feels natural and user-focused.